WordPress v. HubSpot CMS
Buy the HubSpot CMS if you can afford it comfortably. $300 / month or even $270 a month is a lot more than the $49 a year you could pay to to host a self-hosted WordPress site, but HubSpot ...
April 22, 2021
1 MINUTES
Stop Googling Yourself
If more people are asking for your help, you are showing up on Google better. If more people are asking for your business, you are showing up on Google better. If you Google your name, yo...
April 22, 2021
2 MINUTES
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7 Things You Need to Know to Build a Small Business App
Is it useful having a dedicated app for your business? We’re here to tell you that it can be, and you can use this list of app essentials to get started.
April 22, 2021
3 MINUTES
The Better CMS: WordPress Vs. HubSpot
Our Short Answer: If you can afford the HubSpot CMS, you will get a better and more stable experience. If $300/mo. is too much for you however, WordPress can still make for a highly customi...
April 22, 2021
10 MINUTES
5 Tips On Using Your HubSpot CRM
The Short Answer: The HubSpot CRM is not only the place to record your contacts' information, but you can also use it to organize your daily tasks, learn about how effective your paid ads ar...
April 22, 2021
6 MINUTES
Are Facebook Groups The Future Of Facebook?
The Short Answer: Facebook Groups are the future of Facebook for businesses. They're places of safe and free expression, where brand's customers can find help from the brand or eachother.
April 22, 2021
6 MINUTES
How Do I Optimize My Blog Posts In 2020?
Our Short Answer: By adding long tail keywords that resonate with your audience, using alt text to help Google recognize images, adding videos will bring your SEO to the next level.
April 22, 2021
8 MINUTES
Should I Buy My Way Into Showing Up On Google Results?
Short Answer: There is nothing wrong with giving your Google visibility a little push; just remember to keep an eye on your inbound marketing efforts stay relevant, authoritative, and empath...
April 22, 2021
7 MINUTES
Expanding Your Business? Consider These 6 Essential Factors
As a business owner, you will likely face the decision of whether to expand at some point. You may have ideas for a new product or service, or you may have saturated your current market. You...
April 22, 2021
3 MINUTES
Does Google Have A Racial Bias?
The Short Answer: No.Google is interested in searcher intent. Because of this, searches that are race-oriented, will show you what Google thinks you might be looking for, not just the words ...
April 22, 2021
3 MINUTES
5 Marketing Twitter Accounts You Need To Follow
Our Short Answer: The Twitter accounts of Rand Fiskin, Larry Kim, Neil Patel, Ann Handley, and Amy Porterfield offer you the latest updates on SEO, content marketing, and the trending platfo...
April 22, 2021
5 MINUTES
What Is Google Discover?
Our Short Answer: Google Discover is a personalized feed that anticipates what a user is searching for based on their interests and search history. To stand out from the crowd on Google sear...
April 22, 2021
6 MINUTES
What Are Google Stories? All You Need To Know!
Our Short Answer: Google Stories are a great way to present various types of content: video, audio, images, and blog posts on search engines in a carousel or one card format. It's also an ea...
April 22, 2021
5 MINUTES
Top Ten Lead Generation Tools
Our Short Answer : These top 10 lead generation tools like Leadpages help you to design great landing pages, use Calendly to schedule meetings, and Zapier to automate your tasks. HubSpot All...
April 22, 2021
25 MINUTES
How Organic Traffic Makes Your Business More Valuable
Most small business owners got into business because they wanted to create something of their own and be their own boss. Many of these entrepreneurs fail to realize that what they are buildi...
April 22, 2021
4 MINUTES
Why Does My WordPress Site Keep Breaking?
Our Short Answer: There are a bunch of reasons your site can go down without any warning, a few common causes can be too many plugins, outdated hosting servers, getting hacked, and sometimes...
April 22, 2021
7 MINUTES
Marketing Qualified Leads Vs. Sales Qualified Leads
The Short Answer: An MQL (Marketing Qualified Lead) is a contact with a strong interest in your product or services, but isn't ready to speak to sales yet. An SQL (Sales Qualified Lead) show...
April 22, 2021
7 MINUTES
Does Having A Video On A Web Page Help Your SEO?
Our Short Answer: Video helps the SEO on your webpage because it adds variety to your content, provides useful information in a shorter format, increases the average time your visitors spend...
April 22, 2021
7 MINUTES
The Ultimate Guide to Setting up a 'Google My Business' Account
Short Answer: Some of the best practices include adding an email that is associated with your account, adding location on Google Map so you’re more visible in local searches, adding your nam...
April 22, 2021
10 MINUTES
Is The Book 'The Elements of Style' Helpful For Blogging?
Our Short Answer: Strunk and White's “The Elements of Style” is undoubtedly a classic. It's grounded in fundamentals and great advice that every writer will find useful and valuable for now ...
April 22, 2021
9 MINUTES
The Best 3 Blogs You Need To Be Reading For Your Business
Our Short Answer: The best 3 blogs you need to be reading for your business are copy blogger which will show you how to create engaging content; HubSpot’s sales blog which will help you conv...
April 22, 2021
6 MINUTES
Inbound And Outbound Marketing, What Are They?
Our Short Answer: Inbound Marketing means you create the solution for someone's problem and rely on Google and social media platforms to bring people in to your solution. Outbound marketing...
April 22, 2021
8 MINUTES
What’s The Difference Between Content Marketing And Inbound Marketing?
Our Short Answer: While content marketing involves attracting the right people to your website, inbound marketing involves the entire process from first attracting the customer to accompanyi...
April 22, 2021
6 MINUTES
Possible Reasons Your Website Is Slow
Every Internet user these days has an insatiable need for speed. They consider web pages that take more than three seconds to load as slow ones.
April 22, 2021
1 MINUTES
The Most Effective Content Types For SEO
Our Short Answer: Consistently creating and distributing different types of content from blog posts, to infographics, to videos and more can boost your SEO & visibility dramatically.
April 22, 2021
9 MINUTES
How to Show Up on Google Part IV : Location, Location, Location
If you are a local business, your most desirable Google location is in the “local pack”. The local pack is the group of local businesses that appear beneath a map in a Google search.
April 22, 2021
1 MINUTES
Is Empathy Really THAT Important In Marketing?
Our Short Answer: YES. When you think of things from the customer’s perspective, what challenges they're facing, and their problems, you gain the invaluable opportunity to assess how can the...
April 22, 2021
8 MINUTES
The methodology behind the SMART goals of marketing
Short Answer: SMART methodology helps specify your goals, makes them easy to measure and to achieve. It helps business growth by setting specific, measurable, attainable, realistic, and time...
April 22, 2021
7 MINUTES
What Are SEO Citations And Why Do They Matter For Local Search?
Our Short Answer: Citations are online references for your business which list your Name, Address, and Phone Number (NAPS). The more consistent and relevant citations you have across the we...
April 22, 2021
9 MINUTES
Key Marketing Trends That'll Be Even Bigger In 2021
Our Short Answer: Businesses that have their finger on the pulse of key marketing trends like voice and visual search, video marketing and interactive content will be the ones that rise to t...
April 22, 2021
13 MINUTES
How to get Marketing and Sales to Work Together
Our Short Answer: Marketing and Sales can work together by determining how they define qualified leads. Using automation, defining goals, and replacing the sales funnel with a revenue cycle,...
April 22, 2021
8 MINUTES
How to Show Up on Google, According to Google
When you search for “how does google search work” or “how to show up on Google” it’s surprising that it can be so hard to find the material that Google itself wrote about “how google search ...
April 22, 2021
4 MINUTES
How Social Media Has Rocked the Marketing World
Our Short Answer: Social media rocks our world by opening a direct window to finding, analyzing and talking to possible leads. Instead of needing to search for info, people share their ideas...
April 22, 2021
7 MINUTES
How to Show Up on Google Part III : How to Become an Authority
A person is an authority because other people expect to get the right answer when they ask her questions. It’s true on Google just like it’s true in person. If you want to know who is the mo...
April 22, 2021
1 MINUTES
How to Show up on Google : Part II : The Quarter Inch Hole
If your business is not showing up on Google it is because Google does not think you are the best solution to someone’s problem. If you are the best solution to someone’s problem and you ha...
April 22, 2021
2 MINUTES
How To Make Your Brand a Thought Leader
What It Is, And Our Short Answer To Becoming One: Thought leadership is a content marketing tactic to build trust with contacts or as a business. The main purpose is for your audience to rec...
April 22, 2021
6 MINUTES
How to Set up Notifications For Your Mobile Phone Using HubSpot's CRM
Our TL;DR Answer: Setting up HubSpot Notifications on your Mobile Phone will make sure you get everything - every lead - to do this you'll have to adjust the settings on your phone, app, AND...
April 22, 2021
7 MINUTES
How to Show Up on Google
If your website is not showing up on Google, it’s because Google thinks someone else’s website is more likely to please people. It’s that simple (and that hard). Google shows the websites th...
April 22, 2021
1 MINUTES
10 Proven Ways to Grow Your Small Business
A quick TL;DR - Growing your business in a competitive market is tough. by knowing your audience, building a strong brand identity, maintaining an active presence on social, designing entici...
April 22, 2021
8 MINUTES
How to Revolutionize Your Marketing Strategy
A revolutionary marketing strategy involves knowing your audience, making an inventory of all your tools, and auditing to see which of your paid media, earned media, and owned media will be ...
April 22, 2021
7 MINUTES
5 Steps To Bring More Traffic to Your Website
By taking steps like: creating content, running paid advertising campaigns, being active on social, using video and optimizing for voice search, you can bring a substantial amount of traffic...
April 22, 2021
6 MINUTES
Resources for Thought Leadership
Link to Ty Heath's Inbound 2019 Presentation on How to Become a Thought Leader on LinkedIn: https://docs.google.com/file/d/1mJ12XvYEttcdrPZA7m-EoWU1gWo7nQkl/edit Link to Today's Slides from ...
April 22, 2021
1 MINUTES
6 SEO Tips for Small Businesses to Better Handle Lock downs
Short & Sweet Answer: By updating their Google My Business accounts to update customers, making sure their website is mobile optimized, optimizing their site for local search and creating he...
April 22, 2021
5 MINUTES
The Ultimate Email Marketing Guide For 2021
“The old email is dead, long live the new marketing email!”
April 22, 2021
9 MINUTES
How has Marketing Changed in the Last 10 years?
Over the last 10 years marketing has constantly changed with its shifting trends and practices. It’s like a living art form that continues to evolve in new and unpredictable ways.
April 22, 2021
6 MINUTES
The Ultimate Guide to Blogging in 2021
What are the most effective practices of blogging in 2021? The TL;DR short answer: Adding a catchy title and subtitles, an engaging introduction, outlines are all effective blogging tools. A...
April 22, 2021
11 MINUTES
Can Traditional Marketing and Digital Marketing Be used Together?
Our Short Answer: Today Traditional Marketing and Digital Marketing can be used in tandem through digital billboards and advertising both in digital and physical formats at once. The more yo...
April 22, 2021
7 MINUTES
How to Attract The Right Customers To Your Business?
Our short answer: To attract the right customers, you need to know who they are by making personas that accurately describe their goals and their pain points forming a foundation for content...
April 22, 2021
8 MINUTES
What Is Inbound Marketing and How Can It Help My Business?
Brass Tacks: Inbound marketing turns prospects into leads by providing ways that customers can connect to you as a brand. By continuing to provide value before, during and after your custom...
April 22, 2021
8 MINUTES
Can TikTok be Used for B2B Marketing?
Short Answer: Although many b2b marketers are not on the platform yet, TikTok can and should be used by B2B Marketers, especially if their customers are in the demographic who are using it...
April 22, 2021
9 MINUTES
Skim Catchables, the bloggers secret weapon
Short Answer: What is skim-catchable content? Skim-catchable content is anything that intentionally catches the eye of a reader who had intended to just skim your article. Examples: Lists...
April 22, 2021
6 MINUTES
What is the best Video Hosting Platform for Real Estate Agents?
Wondering what video platform to use that will produce outstanding videos that will engage your customers, well look no further!
April 22, 2021
6 MINUTES
How Telemarketers and Flywheels can learn how to work together?
Telemarketing is a tough job. But what would happen if we introduced the flywheel along with inbound marketing principles?
April 22, 2021
4 MINUTES
Why Inbound Marketing is Relevant to You in 2020
Why Inbound Marketing is more relevant now than ever before, and where outbound marketing stands in all this.
April 22, 2021
5 MINUTES
How to Get a Fabulous Logo Design for Your Company: Tips from the Experts
Photo by Aleks Dorohovich on Unsplash If you run a business, your logo is one of the chief pieces of branding that deserves your attention. A logo is like your brand’s ambassador — it’s the ...
April 22, 2021
4 MINUTES
The Simpler Way to use Live Chat on Your Website
You may have a Rolls Royce website that looks the part. But there's still a recurring problem-why isn't it generating more leads. Chat windows help.
April 22, 2021
5 MINUTES
Website Woes: 5 Tips for Lead Generation using your Website
In today's day and age, people want answers to their questions in an instant. They want to find solutions to their problems from experts, but rather than seeking out an expert in person o...
April 22, 2021
11 MINUTES
Lead Generation using Multi-Media
Trying to reach an audience today can be difficult due to limited attention spans. Here are some suggestions for lead Generation using multi-media.
April 22, 2021
4 MINUTES
7 Resources for People Who Recently Lost Their Jobs Due to COVID 19
The world economy has been shifting to gig based jobs and work-from-home for decades now. We all work and pray that this crises will end soon and we can all begin adjusting to the next new ...
April 22, 2021
1 MINUTES
Blogging for Lead Generation
You want to generate more leads but are unsure about how to do that. Here are some tips about using blogging as a lead generation tool.
April 22, 2021
6 MINUTES
Content is King: How to Use Content for Lead Generation
How can I generate more leads? This is a commonly asked question by many businesses. Here are some tips on how to use content for lead generation.
April 22, 2021
6 MINUTES
10 Effective Digital Marketing Strategies You Should Do During Covid-19
Discover 10 effective digital marketing techniques to help you remain connected - and relevant - to your customers, retain your market share, and help you reach new audiences during the Covid-19 outbreak
April 22, 2021
11 MINUTES
Know your Customer: Lead Generation by Understanding your Buyer Persona
Is your business not generating enough leads? Here are some tips about how understanding who your buyer personas are that will generate more leads for you
April 22, 2021
3 MINUTES
Lead Generation through Website Design
Is your website not working for you? Here are some tips on how to design your website so that it will generate leads for your business.
April 22, 2021
6 MINUTES
5 Greats Tools for Working Remotely
With an increasing number of people working at home, there are tools that help manage workloads, engage customers, and help successfully run any business.
April 22, 2021
5 MINUTES
Do You Want Your Readers To Click On Your Headlines? (17 Tips for Writing Powerful Headlines)
Only 20% of people reading your headline will click to read your content: Learn how to write and format attention-grabbing headlines that are benefit-driven, keyword specific, unique and specific.
April 22, 2021
13 MINUTES
Lead Generation Benchmarks: Are you spending too much in Lead Acquisition?
Why not take the more organic approach to acquire leads? although it takes more effort and ingenuity, it is proven to be effective.
April 22, 2021
4 MINUTES
Generating Leads with the CTA
If you have set-up strong marketing channels, your prospects may find you. However once they find you via your website, blog, or social media page (i.e. LinkedIn, Facebook, Twitter, etc.),...Lead Generation without a Conference?
There's nothing like the face to face networking that occurs at a conference. Empathy, humor, interest, and understanding can all be shown through your eyes, your facial expressions, and you...
April 22, 2021
2 MINUTES
How To Use Social Media To Generate Leads
Effective tips for B2Bs using Facebook, Twitter & LinkedIn; how to generate leads by targeting your audience and creating a strong business presence
April 22, 2021
8 MINUTES
9 Tips For A Successful Lead Generation Campaign In 2020
Kick-start your lead generation campaign: Learn the best software tools, and how to create great content, enticing offers and CTAs and landing pages
April 22, 2021
14 MINUTES
How Can PPC Help A B2B Generate Leads?
Discover how CROs can run effective PPC Ads to generate leads, with select keywords, strategic focus on niche industries and segmented ad campaigns
April 22, 2021
5 MINUTES
How to generate leads quicker by using Marketing Automation Tools
As conferences continue to close, there is more opportunity to explore new approaches to generating leads such as using marketing automation tools.
April 22, 2021
6 MINUTES
5 Ways Realtors Can Use Digital Marketing To Turn Their Websites Into Prime Real Estate
Does your realty website need a digital marketing upgrade? Learn how better web design, compelling content and use of video and chatbots increase business
April 22, 2021
5 MINUTES
How Realtors Can Email The Right People At The Right Time
Discover email tips for the real estate industry: Learn how segmentation and automation will ensure your emails reach the right people at the right time
April 22, 2021
8 MINUTES
7 Social Media Statistics Every Realtor Should Know
Discover which social media platforms realtors should be using, what you should be posting and how you can monitor social media to boost business
April 22, 2021
8 MINUTES
Lead Generation Using PPC Ads: Beginners Tips For CROs
Discover how CROs can run effective PPC Ads to generate leads, with select keywords, strategic focus on niche industries and segmented ad campaigns
April 22, 2021
5 MINUTES
Awesome Landing Pages: A Beginners Guide
Learn what landing pages are and best practices for building a landing page for lead conversion. Discover how to create effective copy, and how to design and test the perfect landing page
April 22, 2021
12 MINUTES
How do you re-design your website with your customers in mind?
Recreating a website with your customers in mind is about focusing on helping your customers, do this and watch traffic and conversion rates improve.
April 22, 2021
6 MINUTES
To Blog or not To Blog - That is the Question
Times have changed. The days of placing an advertisement in a newspaper and customers flocking to your door are long gone. In today's marketplace, the customer is in control. They have quest...
April 22, 2021
4 MINUTES
10 Tactics To Get Leads When Your Conference Has Been Cancelled
How’s business? That’s going to be one of the top questions for the foreseeable future. And we all know the answer. So what can you do, especially if you are a small to mid-size organizati...
April 22, 2021
6 MINUTES
A stitch in time saves nine: 5 CRM systems that will keep you organized
Before you can decide which CRM system you should use, you need to know what a CRM is and how it is applicable. The following video is an excellent introduction to what is a CRM: As a pol...
April 22, 2021
21 MINUTES
Can Beautiful Web Design and SEO Effectiveness work together?
Today, a pretty website is not enough, you'll need to optimize your website for SEO, enabling more traffic.
April 22, 2021
6 MINUTES
2020 and Beyond: what will change in SEO?
In 2020, and beyond voice search looks like it will revolutionize searcher intent. If you are a business owner, optimizing your site is a priority.
April 22, 2021
5 MINUTES
How Boutique CROs Attract Clients [in 2020]
By providing consistent and accessible value to potential clients through multiple channels, smaller CROs will continue to make an industry dent.
April 22, 2021
1 MINUTES
Blog Topic Generators to the Rescue!
Dear blogger,
April 22, 2021
4 MINUTES