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WordPress v. HubSpot CMS

January 16, 2021 1 MINUTES
Buy the HubSpot CMS if you can afford it comfortably.  $300 / month or even $270 a month is a lot more than the $49 a year you could pay to to host a self-hosted WordPress site, but HubSpot and WordPress are the kinds of products where you tend to get what you pay for.


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Stop Googling Yourself

If more people are asking for your help, you are showing up on Google better.   If more people are asking for your business, you are showing up on Google better.  If you Google your name, yo...
January 16, 2021 2 MINUTES

How to Show Up on Google Part IV : Location, Location, Location

If you are a local business, your most desirable Google location is in the “local pack”.  The local pack is the group of local businesses that appear beneath a map in a Google search.
January 16, 2021 1 MINUTES


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How to Show Up on Google, According to Google

When you search for “how does google search work” or “how to show up on Google” it’s surprising that it can be so hard to find the material that Google itself wrote about “how google search ...
January 16, 2021 4 MINUTES

How to Show Up on Google Part III : How to Become an Authority

A person is an authority because other people expect to get the right answer when they ask her questions. It’s true on Google just like it’s true in person. If you want to know who is the mo...
January 16, 2021 1 MINUTES

How to Show up on Google : Part II : The Quarter Inch Hole

If your business is not showing up on Google it is because Google does not think you are the best solution to someone’s problem.  If you are the best solution to someone’s problem and you ha...
January 16, 2021 2 MINUTES

How to Show Up on Google

If your website is not showing up on Google, it’s because Google thinks someone else’s website is more likely to please people. It’s that simple (and that hard). Google shows the websites th...
January 16, 2021 1 MINUTES

Resources for Thought Leadership

Link to Ty Heath's Inbound 2019 Presentation on How to Become a Thought Leader on LinkedIn: https://docs.google.com/file/d/1mJ12XvYEttcdrPZA7m-EoWU1gWo7nQkl/edit Link to Today's Slides from ...
January 16, 2021 1 MINUTES

7 Resources for People Who Recently Lost Their Jobs Due to COVID 19

The world economy has been shifting to gig based jobs and work-from-home for decades now.  We all work and pray that this crises will end soon and we can all begin adjusting to the next new ...
January 16, 2021 1 MINUTES

Read This if You Want to Get Better at B2B Sales

If you want to get better at B2B sales, but you only have about 45 seconds just read this: Call each prospect 4 times to get a connect call Email each prospect 4 times to get a connect call ...
January 16, 2021 2 MINUTES