Starting your own business is huge. With the advent of the Internet, it has gotten both easier and harder. There are so many ways to get the word out now, but the options are dizzying! How to know which are helpful and which are superfluous? We had the same questions as we set out to launch a new service, Healthy Kosher Snacks (HKS). There are kosher snacks out there, as well as healthy ones, but how many that combine both that kids are actually willing to eat? Our vision is a monthly subscription box that gets delivered to subscribers' homes, filled with nutritious and appealing snack foods. Below are the steps to successfully getting your business online. We'll be taking the journey along with you for HKS, and we'll let you know how it's going along the way.
What does blogging mean to you?
Although traditional blogging was generally a forum of sorts for individuals looking to get their thoughts out on the world wide web, it has transformed itself into a powerful tool for Internet marketing. Think about it- it's a free, simple, and relatively fast way to give your business more online space. The key is to write blog posts that attract new visitors, as well as appeal to what search engines are looking for. A few simple yet important steps will take your blogging power to the next level.
Google's ultimate priority is to give searchers what they want
The first step in how to get to #1 on google is understanding what your customers want. Before you can be what your clients want, you have to understand what they want. Google lists 3 things that are at the core of how they judge the quality of a website (you can see Matt Cutts talking about those three things on the Home Page of this Website). Here are 10 things you can do to learn what your customers want.
If you blog it they will come.
Don't worry Kevin, I promise I'm going somewhere with this (Image from https://imgflip.com/i/14ofkr)
Somewhere someone is looking for the service you provide. If they weren't you probably wouldn't be in business, and probalby wouldn't be reading this. So why haven't they found you yet? More importantly, what can and should you do to get found? I'm so happy you asked :). Let's talk about how to blog for business. Read on...