Our Short Answer: Social media rocks our world by opening a direct window to finding, analyzing and talking to possible leads. Instead of needing to search for info, people share their ideas, opinions and interests on social media without thinking about it, making our job easier, and makes their idea of us as less annoying and more human.
Social media used to be a platform that was primarily used to share our lives and stories with friends and family. Today it is the ‘ace in the pack’ in every inbound marketing strategy. Social media is a vital part of our everyday lives. It influences how we feel, how we think, and what we share with the world. Without it, we’ll feel like we are lost on a disconnected island.